Hi, I’m Erica — founder of EAGR.

I created this brand during a time when I was craving simplicity, self-care, and something that actually worked for my skin without overwhelming my routine (or my values). 

Like many of you, I was tired of complicated products, unclear ingredients, and beauty standards that didn’t feel like me.

EAGR was born out of that moment — a clean, empowering skincare line designed to feel effortless yet luxurious. Each product is made with intention, transparency, and a commitment to your glow, not just your appearance.

This brand is more than skin deep. It's about reclaiming confidence, creating rituals that ground you, and knowing exactly what you're putting on your skin.